Construction and Home Maintenance Projects
As of 2019, there were about 830,000 construction and home maintenance companies in the United States. The majority of them are experiencing the same struggle: crafting a successful online marketing strategy for contractors and home improvement specialists. In fact, according to a recent study by ServiceTitan, only 45% of businesses in the these industries are growing. While two thirds of customers use a construction or home maintenance service’s web website to find and engage with them, those who don’t have a strong online presence will have a tough time standing out.
Silver Highway has been working with construction and home maintenance contractors in East and Middle Tennessee for years to give them a colorful, dynamic presence with rich photography and a strong search engine presence. Get in touch with us to see how we can take your business to the next level and set you apart from others in your industry.
Ironwood Tree Care - Knoxville Arborist
Web Design and Development, Photography
Ironwood Tree Care owner and operator Preston Roberts has a simple goal: Foster trust and confidence with clients by providing expert arboricultural services. Preston provides the knowledge and skill that clients expect from an ISA Certified Arborist. Ironwood’s clients hire them to help manage trees on their property- from the preservation of valuable trees to complete removal of hazardous or unwanted trees.
Hiram Build - Nashville Contractor
Web Design, Photography, Marketing Consult, Content Development
Ray Heath worked for 20 Years in Project Management for a major multi-family construction contractor in Knoxville running projects from Philadelphia to Phoenix, with project size ranging from $1.5 million to $10 million. In 2014 after a transformative trip to Israel, he started a new business in the Nashville area called the Hiram Group. Spending much of his career working with people in the marketplace where faith and work meet, he was anxious to learn how to do this more effectively in the Nashville area. He found a kinship in the biblical figure Hiram, the man who brought materials and craftsmen to King Solomon to build the Temple in Jerusalem. His business has grown as he has built an expanding network in Middle Tennessee. He approaches every project, every client, and every subcontractor from a relational core, with excellence in systems and craftsmanship.
Silver Highway partnered with Hiram Group for their website and in developing content and marketing materials. The website was originally built by 714web, but we worked with the developer and Hiram Group staff to add content, graphics, images, new page layout, and to help develop their story and marketing strategy.
Anawim Spaces - Knoxville Contractor and Woodworker
Web Design and Development, Photography, Content Development
Anawim Spaces was birthed in 2009 but is really the life long vision of Bobby Whisman’s passion to create spaces for community, family, and purposeful living. Anawim comes from the Hebrew phrase “Faithful Remnant,” and through this Biblical tradition, Bobby formed the ethos for a company that is faithful to the way craftsmanship was done in the past: with integrity, hope, and vision. The oldest of five children and the son of a lifelong craftsman, Bobby grew up repairing and renovating houses with his family.
Bobby is an artisan passionate about bringing people’s dreams for their homes to life, and offers an experienced set of eyes to create living spaces and handcrafted furniture that represent the unique character and story behind his customers’ lives.
PW Glass & Home - Knoxville Home Repair and Glass Replacement
Web Design & Development
Tim Jones from PW Glass & Home has repaired, replaced or improved windows on some of the most prestigious homes in America for almost 30 years. With a comprehensive background in both construction and manufacturing, Tim has the knowledge, skill and expertise to care for homes and all of their glass needs. PW Glass and Home needed a simple site to advertise their services in the Greater Knoxville area. We worked with Tim to develop a site that helped him generate leads and move his estimate system online, rather than interrupting a job to answer a phone call.
Nashville Landscaping
Web Design, Photography
Green Pastures Landscape Company has been providing commercial and residential landscape services to Nashville area customers since 1992. Silver Highway partnered with Green Pastures to provide a website layout and photography of their employees and the beautiful work they do for commercial clients and some of the most prestigious HOAs in the area. Project still in development, but look forward to seeing it live!
Nashville House Painting Contractor
Web Design & Development, Photography, Content Development, Social Media
Hisway Painting is an award winning house painter serving the Greater Nashville Area since 1991. Silver Highway partnered with Hisway Painting to build a colorful new website that has brought a significant increase in interest and web estimates. We use photography to capture beautiful home interiors and images of their company culture and community involvement. We develop all marketing strategy, email marketing, social media, and advertising campaigns.