Hisway Painting

Award winning House Painter serving the Greater Nashville Area since 1991.

Photography, Web Design & Development, SEO, Graphic Design, Marketing Consult, Social Media

Silver Highway partnered with Hisway Painting to build a colorful new website and marketing strategy that has increased web estimates and leads significantly. We use photography to capture beautiful home interiors and images of their company culture and community involvement. We develop all marketing strategy, email marketing, social media, and advertising campaigns.

RESULTS

Silver Highway built a new story-based website for Hisway Painting that features homes, blog entries, and home improvement expertise, and has resulted in a significant increase in estimates and revenue.

We have launched successful ad campaigns on social media, in local magazines, on Nextdoor, as well as newsletters and email campaigns. Hisway Painting’s story was also recently featured in Texas Leadership Organization, Kingdom at Work for a short film featured nationally.

ABOUT HISWAY PAINTING

Hisway Painting was formed in 1991 after Bud and Eileen Zegel left the missionary field in St. Croix after Hurricane Hugo decimated the island. They moved to Nashville to raise their five children and started a successful painting business.

The Zegels work with their employees to teach them English, help them get US citizenship, and to develop a vision for their own lives. Hisway Painting continues to win service awards and get excellent reviews across multiple platforms and is one of the top painting contractors in the Nashville area.

The company sets the standard for quality of service, attention to detail and results delivered. I am more than pleased with the painting results provided and this is why I use them again and again for any painting needs.

- K. Faro, Google Review

SILVER HIGHWAY THOUGHTS

We have built a relationship with Hisway Painting lasting over six years, and it continues to teach and inspire us as business leaders. The owners, Bud and Eileen Zegel, have created a model for doing excellent work transforming people’s homes and creating a profitable business, but caring deeply for their employees and their community around them. They pour into diverse groups of people and see great value in women, minorities, and those on the margin. They are meticulous in their work and teach their employees to take great pride in what they do.

Hisway Painting featured in Short Film

We worked with Hisway Painting to help develop a voice for and affirm their story. They were recently featured in conferences nationally by Texas leadership organization Kingdom at Work who produced this short film in late 2019 telling the story of the creation of their business, what it has meant in their lives and to the people around them, and how God has worked in their lives to bring them to where they are today. Kingdom at Work is a faith-based non-profit from Lubbock, TX, who tells the story of businesses all over the world to help business leaders find their purpose and mission.